If you run a small business, you know the feeling of:

  • delivering the work
  • sending the invoice
  • and now… just waiting.

Days turn into weeks while the money that should be in your account sits in your customer’s payment queue.

Cash flow delays caused by mismanaged customer payments are one of the most common struggles facing UK businesses.

As a recruitment consultant specialising in finance roles, I regularly speak with business owners who need help with their “accounts receivable” but struggle to articulate whether they need someone to maintain records, chase debts, or manage the entire billing cycle.

This article clears up the confusion, helping candidates understand which role suits their skills and guiding small business owners toward the right hiring decision.

Defining the Roles

Think of your business’s money owed by customers as a library system:

  • Accounts Receivable (AR) is the entire library operation. It covers the full lifecycle of customer money owed to your business, from raising an invoice to cash landing in your bank. AR includes invoicing, payment matching, cash application, and reconciliation.
  • Sales Ledger is the detailed catalogue of individual books. It tracks every invoice issued, every credit note applied, and every payment received for each customer account. When your finance team needs to know exactly what Customer X owes and why, they turn to the Sales Ledger.
  • Credit Control is the security guard chasing late returns. Credit Controllers assess risk before you extend credit, set appropriate limits, and pursue overdue payments. They are your first line of defence against bad debt.

Key Differences

The distinctions become clearer when comparing focus and timing. Sales Ledger concentrates on transaction-level record accuracy.

AR takes a process-wide view from invoice generation through final reconciliation. Credit Control narrows in on risk management and collections, the activities that directly protect your cash.

In larger organisations, these roles are separate, with specialists in each function. In smaller firms, one person often juggles all three.

This works when volumes are low, but as the business grows, lack of specialisation becomes a bottleneck.

Which Role Suits You?

Sales Ledger suits candidates who thrive on precision. Core skills include attention to detail, Excel proficiency, and spotting data discrepancies. Choose this if you prefer numbers over customer negotiation.

Accounts Receivable fits generalists wanting a broader remit. You will need invoicing software skills combined with customer service abilities for handling queries and disputes.

Credit Control demands negotiation skills, persistence, and commercial awareness. Success comes with tangible results – reduced debtor days and lower bad debt – which often means performance bonuses. If you handle difficult conversations confidently, this offers high-impact work with clear metrics.

Which Role Should You Hire First?

Knowing the (right) order of things is crucial:

  • Hire Sales Ledger if messy records are your main problem. A detail-oriented clerk can establish clean systems without high salary expectations – a good first hire for startups.
  • Hire AR when you need balanced, end-to-end coverage. An AR professional handles invoicing, customer queries, and basic follow-up, providing versatility before specialist roles make sense.
  • Prioritise Credit Control when cash flow becomes a survival issue. Warning signs include climbing Days Sales Outstanding, growing overdue invoices, increasing bad debt write-offs, or thin cash reserves despite healthy sales.

Making the Right Choice

Sales Ledger feeds the data. Accounts Receivable manages the process. Credit Control drives the cash.

Each function has its place, and knowing where you need support makes for better decisions.

While Credit Control is our core expertise at The Portfolio Group, we also support Sales Ledger and AR placements. Get in touch to register a vacancy or discuss your career options for tailored advice.